PRIVACY AND COOKIE POLICY

1. Introduction

At BookiesOffersToday.co.uk, your privacy is important to us. This Privacy & Cookie Policy outlines how we collect, use, and protect your personal data when you visit or interact with our website. We are committed to transparency, accountability, and compliance with the UK General Data Protection Regulation (UK GDPR).

For the purposes of this Privacy Policy, “personal data” means any information relating to an identified or identifiable natural person (“you”), including data that can directly or indirectly identify you.

Rebel Penguin ApS determines the purposes and means of processing personal data collected through this website and therefore acts as the data controller in accordance with applicable data protection legislation, including the General Data Protection Regulation (GDPR).

Rebel Penguin ApS
Nannasgade 28
2200 København N
Denmark
CVR No.: 33375255

For all matters relating to the processing of personal data, including requests to exercise your rights as a data subject under applicable data protection laws, please contact:
[email protected]

This Privacy Policy is effective as of 28 August 2026.

By continuing to use this site, you consent to the use of cookies and the practices outlined in this policy.

2. Who We Are

BookiesOffersToday.co.uk is an independent comparison and affiliate site operated in the United Kingdom. We are not a gambling operator; we promote licensed UK bookmakers and sports betting offers to adult users.

3. What Data We Collect

We may collect the following types of information:

  • Non-personal data via cookies (e.g., device type, browser, IP address, usage patterns)

  • Interaction data (e.g., which links you click, pages visited, time spent)

  • Voluntary data if you contact us (e.g., name, email address)

We do not collect sensitive personal data or financial details.

The types of personal data we may collect, and the reasons for doing so, include:

  • Device information (such as device type and unique device identifiers)
    Purpose: website analytics, fraud prevention, and content optimisation.

  • Browser type and version
    Purpose: ensuring website compatibility and accurate content display.

  • Operating system
    Purpose: improving site performance and user experience.

  • IP address and approximate location data
    Purpose: geo-targeting content, complying with regional gambling restrictions, fraud prevention, and website security.

  • Date, time, and duration of visits
    Purpose: analytics, performance monitoring, and service improvement.

  • Email address (when contacting support or completing surveys)
    Purpose: handling enquiries and providing assistance.

  • Email address (for newsletter subscriptions)
    Purpose: sending marketing communications where consent has been provided.

  • Tracking and referral activity on partner websites (including affiliate tracking identifiers)
    Purpose: reporting, attribution, performance analysis, and affiliate commission tracking.

4. How We Use Your Information

We use data to:

  • Improve website functionality and user experience

  • Track traffic to affiliate partners (via cookies or tracking URLs)

  • Analyse site performance and user behaviour

  • Respond to user enquiries or feedback

We do not sell your data to third parties.

Grounds for Data Processing

We process personal data on the basis of:

  • Legitimate interests, including operating and improving our website, ensuring security, preventing fraud, analyzing performance, and complying with industry standards applicable to iGaming and affiliate services

  • Compliance with legal and regulatory obligations, including obligations related to gambling advertising, consumer protection, and applicable licensing requirements

  • Consent, where required (e.g. for certain types of cookies or direct marketing communications)

Where processing is based on consent, you may withdraw your consent at any time.

We apply appropriate technical and organisational safeguards designed to protect personal information from unauthorised access, misuse, alteration, loss, or disclosure.

These measures include internal security procedures, access controls, and data minimisation practices.

Personal data is retained only for as long as necessary to fulfil the purposes outlined in this Privacy Policy or to comply with legal and regulatory obligations.

Access to personal information is limited to authorised personnel with legitimate business requirements.

5. Cookies Policy

Cookies are small files stored on your device to help the site function and understand usage behaviour. Our cookies may include:

a. Essential Cookies

Required for core site features (e.g., navigation, cookie consent preferences).

b. Analytics Cookies

Used to gather anonymous data on traffic and user interaction (e.g., via Google Analytics).

c. Affiliate Tracking Cookies

These track if you've clicked on a partner link. If you register or deposit with a bookmaker, we may receive a commission.

6. Managing Cookies

You can control or delete cookies via your browser settings. Be aware that blocking essential cookies may affect site functionality.

To learn more or opt out of certain cookies:

Our site includes links to third-party betting sites. We are not responsible for the content or privacy practices of those websites. Please review their individual privacy policies before providing any personal information.

8. Data Protection & Security

We take reasonable technical and organisational precautions to prevent the loss, misuse, or alteration of your data. While no system is 100% secure, we use best practices to safeguard information.

We may share personal information with third-party providers and partners involved in operating our website and affiliate activities, including:

  • Analytics providers

  • Marketing and advertising partners

  • Affiliate network providers

  • Technical and hosting service providers

These parties are only permitted to process personal data where necessary to provide their services and in accordance with our instructions.

We may also disclose personal information where required or permitted by law, including to:

  • Regulatory and licensing authorities

  • Law enforcement agencies

  • Courts or other competent authorities

  • Companies within our corporate group

9. Your Rights

Under UK data protection laws, you have the right to:

  • Request access to your data

  • Request deletion or correction of your data

  • Withdraw consent to data use

  • Lodge a complaint with the Information Commissioner's Office (ICO)


Under GDPR regulations, users have several rights regarding their personal data, subject to applicable legal limitations.

These rights include:

  • The right to object to processing based on legitimate interests

  • The right to access personal information

  • The right to correct inaccurate or incomplete data

  • The right to data portability

  • The right to restrict processing

  • The right to withdraw consent where consent is the basis for processing

  • The right to request deletion of personal data

  • The right to lodge a complaint with a relevant supervisory authority

Users also have the right to contact the Danish Data Protection Agency (Datatilsynet) or another competent authority within the European Union.

For any of these, please contact: [email protected]


11. Data Controller

Data Controller: Edward Fenech Adami
Contact: [email protected]

10. Policy Updates

We may update this policy from time to time. Any significant changes will be posted here, and your continued use of the site will constitute acceptance of the revised policy.